Markets are increasingly becoming spaces for interaction and sharing: fruitecom is a communication agency that supports customers’ relationships with their target audience, transforming dialogue into value. We try to accomplish this in a natural way: authentic content, a connection with the local area and a pragmatic approach. Specializing in food, wine and lifestyle, we help companies, organizations and institutions to strengthen their brand equity, implementing effective actions and advanced skills.
We present the Marlene apple as the fruit of South Tyrol – Südtirol. It is this land that makes Marlene so special, giving it taste, quality and freshness.
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Marlene’s Facebook page was one of the first dedicated to a fruit and vegetable brand in Italy. Over the years, it has continued to enlarge its fanbase (it now has almost 300,000 likes!), adapting its message to...
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An amazing party to celebrate 20 years since the brand’s arrival in Madrid or an exclusive brunch in a small bookshop in Amsterdam. A press lunch at a Michelin-starred restaurant in Ghent or a yoga event in the ...
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"Marlene is not only flavour, but also health, wellness and lifestyle. Thanks to a collaboration with Dorothea Wierer, a biathlon champion born in South Tyrol (like Marlene!), we have developed various digital c...
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"We handle advertising planning in trade publications that mainly target the Italian and Spanish markets, for which we have specialized, in-depth expertise.
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"The press office’s work has two goals. Firstly, to strengthen brand awareness, emphasizing the pasta factory’s deep, strict commitment to the values of organic farming and the rural community. Secondly, to rais...
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Two recipe videos showing the work of the chef at Locanda Girolomoni, Andrea Marzoli.
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We organized an interesting blogger tour with some of the brand’s most loyal influencers, who had the opportunity to visit the pasta factory in Isola del Piano (Pesaro e Urbino) to find out how Girolomoni® pasta...
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In March 2017, when we took charge of Girolomoni’s Facebook page, we immediately noticed something positive that could certainly not be taken for granted: it had an active, flourishing community with a strong co...
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A powerful consumer campaign to raise further awareness about Girolomoni® organic pasta among all Italians.
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The launch of a new range of products and a brand requires a multi-year approach to planning communication activities, based on available budgets and the market environment.
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Kissabel is an international brand that unites farmers from two hemispheres and four continents.
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Given the seasonality of apples, the best event for presenting Kissabel’s new products in Europe is Fruit Attraction, the leading autumn trade fair for the Spanish and European fruit and vegetable sector.
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For a completely new brand like the Kissabel red-flesh apple, it is important to constantly update the target audience in an engaging, accessible way.
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The company’s constant growth has generated a large flow of information on acquisitions, investments, events, products and awards.
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The main goal of the advertising campaign was to increase the visibility of “Eletto prodotto dell’anno 2018” cheeses with a campaign targeting both consumer and B2B media.
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Since 2015, we have managed the Consorzio Vini Alto Adige’s relations with the national press.
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What better way to appreciate a wine than to taste it?Even better if you are presented with a wide selection of wines or even different interpretations of the same wine. Armed with this conviction, we have orga...
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